Brochure Holders - What You Must Know Before Buying Them

Brochure holders are a great marketing tool to promote your business, they are inexpensive, pocket-sized and can be packed with lots of information useful to your customers. Though too much concentration is on digital media to promote businesses, nothing can replace the importance of brochures and printed materials. However, there is a big difference in having a brochure available at your store and getting it in hands of your customers. They need to be placed such that they are clearly visible to the visitors. A brochure holder will help you to attractively display your leaflets. However, before you invest in a brochure stand there are few things you must know.

Standing or wall mounted

Brochure holders are available in a wide range of styles to match your business needs. They are floor standing, counter standing or wallmounted display brochure holder. You need to decide on which you need according to the availability of the space and what kind of products you want to display. For big stores, floor standing holders will make a perfect buy.

Number of racks

The second thing to look at when buying brochure stands is the number of racks you want. Holders with one, two or more pockets are available. Some are multipurpose as they can be kept on the floor as well as the counter. These multipurpose holders have more racks and can also be rotated for better viewing of the brochures. These kinds are lightweight and portable brochure holders.

Materials

The pamphlet holders are available in various materials such as wood, plastic, wire, cardboard, acrylic, clear styrene and clear PETG. Wooden holders are sturdy and conventional and available in various shades to match up your décor. The plastic holders are lightweight, durable and comparatively cheaper. Wire holders are welded to form a sturdy frame and are highly durable. Clear styrene is rigid, lighter in density, affordable and comes with smooth frosted edges. Acrylic is heavier in density, less susceptible to scratches, more sturdy and offers a professional look to the brochure. The clear PETG holder is very lightweight, fully recyclable and more durable than the rest. As you know about the types of materials used in making brochure holders you need to choose the one that fulfils your needs and is budget friendly.

Choose the correct size

The regular size brochures available in the market are DL, A4 and A5. A4 is the standard size and A5 is half of it while DL is 1/3rd of A4 measure. Some pamphlet holders are intended to convey more than one diverse size, for example, A4 units regularly can show 2 facings of DL sized handouts. You need to decide whether you would prefer horizontal configuration or vertical one. Most handouts are in horizontal portrait.

The above mentioned are some of the things you need to know in order to buy the perfect pamphlet holder to promote and display your products. If you are looking to buy brochure holders in Australia, then Advertising Industries can help you. We supply a wide range of promotional products that will definitely meet your business requirements. Visit our online store or call us on (03) 9874 5022 to know more about our products.